Stop the App Avoidance

Smartphones, iPhones and tablets have brought on an epic change in the way we communicate with customers and manage our businesses. We can thank a mini-HTML file called an app for putting in our pockets just about everything needed to manage our personal lives and our...

How To Go From App Idea To App Store

When the Apple App Store first launched in July 2008, there were 800 apps. Today, there are over 1 million apps in the Google Play Store, and 1.2 million in the App Store. It’s no surprise that we love our apps. That’s what makes them great marketing tools. An app...