Lauren Davis, Author at Bixa Media

Going Viral

Going viral is sometimes felt to be the holy grail of Internet marketing. You’ve probably heard this term in reference to trending music videos or advertisements, such as Gangam Style or Old Spice. Getting something to go viral has become the aim of many advertisers....

How To Use Twitter Advanced Search

You’re probably familiar with the Twitter Search Bar, but have you heard of Twitter Advanced Search? If you haven’t, you’re not alone. Twitter has unintentionally done a terrific job hiding this little gem. While the normal search bar is sufficient for finding your...