Marketing That Generates
The Podcast

Marketing Your Operations Business: A Conversation About Project Management, Estimates & Profitability with Amber Slaughter

Marketing Your Operations Business: A Conversation About Project Management, Estimates & Profitability with Amber Slaughter

In our current podcast series, I interview the owners of 4 very different operational businesses and we dive deep into their marketing. Today’s episode is the first of that series. I interview Amber Slaughter, project manager and owner of The Project Architect. Amber brings 20 years of corporate project management to the table and brings all that hard-won expertise to creatives and agencies,...

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Marketing Your Operations Business: A Conversation About COOs, Team Growth & Equity with Karen Sergeant

Marketing Your Operations Business: A Conversation About COOs, Team Growth & Equity with Karen Sergeant

In our current podcast series, I interview the owners of 4 very different operational businesses and we dive deep into their marketing. Today’s episode is the first of that series. I interview Karen Sergeant, team growth strategist and advisory COO. I have worked side-by-side with Karen on multiple clients and it was an absolute pleasure to showcase her genius in this interview. Karen has an...

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Marketing Your Financial Business: A Conversation About Sales Tax, Education & Accounting with Tiffany Bastian

Marketing Your Financial Business: A Conversation About Sales Tax, Education & Accounting with Tiffany Bastian

In our current podcast series, I interview the owners of 4 very different financial businesses and we dive deep into their marketing. Today’s episode is the fourth of that series. I interview Tiffany Bastian, founder of Bastian Accounting. As Tiffany says, “she is not a boring accountant”. I’m pretty sure I’ve never laughed so hard while also talking accounting. Tiffany generously shares the...

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Marketing Your Financial Business: A Conversation About Bookkeeping, Advisory & Healthy Profits with Ashley Waycoff

Marketing Your Financial Business: A Conversation About Bookkeeping, Advisory & Healthy Profits with Ashley Waycoff

In our current podcast series, I interview the owners of 4 very different financial businesses and we dive deep into their marketing. Today’s episode is the third of that series. I interview Ashley Waychoff, founder of Pretty Penny Accounting. As Ashley says, “numbers are her thing”. And the truth is, they aren’t all business owners’ thing. That’s where her accounting firm comes in! Ashley and...

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Marketing Your Financial Business: A Conversation About CFOs, Pricing & Service Providers with Arnesha Bobo

Marketing Your Financial Business: A Conversation About CFOs, Pricing & Service Providers with Arnesha Bobo

In our current podcast series, I interview the owners of 4 very different financial businesses and we dive deep into their marketing. Today’s episode is the second of that series. I interview Arnesha Bobo, founder of CFO For Women. During her previous career in corporate, Arnesha saw firsthand how female-owned businesses did not have access to the same financial resources as male-owned...

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