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A New Addition to the Bixa Media Team: Karen Duggan

by Bixa Media | Bixa Stuff

Ever expanding, Bixa Media has brought on a new team member, Karen Duggan! Karen Duggan is a writer with an MBA and a 12 year tour of duty in the pharma industry in her past. She started her writing company, Write On! LLC, a decade ago. Her clients span the world,...

Digital Marketing Case Study: OC Spas & Hot Tubs

by Bixa Media | Digital Marketing Case Studies, Web Design & Development

One of our projects this summer was to design a new website for OC Spas & Hot Tubs, a local Orange County business that sells new, used and refurbished hot tubs. The client came to us because their sales were not what they wanted them to be, and they were hoping...

Our Latest Web Design Project: Eight Summits

by Bixa Media | Digital Marketing Case Studies, Web Design & Development

Our latest web design project was for Bill Burke of EightSummits.com, one of the most inspiring men we have ever met. You are probably thinking, “That’s a pretty bold statement!”. Yes, yes it is. But it is also true. Why? Bill Burke is the oldest...
Digital Marketing Case Study: Something New For Dinner

Digital Marketing Case Study: Something New For Dinner

by Bixa Media | Digital Marketing Case Studies

One of our more recent projects included designing a website and taking charge of all digital marketing for Something New For Dinner, a new contribution to the cooking blogosphere. The concept was created by Kim Pawell, a mother of 4 who wanted an online forum to...
The #1 Blog Mistake You Should Never Make

The #1 Blog Mistake You Should Never Make

by Bixa Media | Blogging, Content Development

Oops! There is one thing we at Bixa Media, a digital marketing agency, tell all of our clients who blog: “NEVER, EVER start a blog you cannot maintain!  You need to post regularly. There is nothing worse than going to a company website, checking out their blog,...
Creating, Writing for, and Maintaining a Blog – Part 1

Creating, Writing for, and Maintaining a Blog – Part 1

by Bixa Media | Content Development

Per the request of many readers, this week’s post will cover the topic of blogging and all that goes along with it. Because there are so many things to consider when creating a blog, this topic will be broken up into 3 posts. Today’s post shares some...
How To Create and Optimize a Google Places Listing

How To Create and Optimize a Google Places Listing

by Bixa Media | Search Engine Optimization

Google Places is a free business listing directory that is often featured in the first page results of Google. These listings are preceded by a red pushpin icon and include the business name, address, phone number, and website. Google Places listings also appear in...
How To Improve Your Google Page Position

How To Improve Your Google Page Position

by Bixa Media | Search Engine Optimization

For most businesses, a position near the top of Google page one for the most popular search phrases will deliver a large bump in website traffic, inquiries, and revenue. Efforts to increase a website’s ranking in the unpaid search results is called Search Engine...
The Final Two Steps in Managing Your Online Reputation

The Final Two Steps in Managing Your Online Reputation

by Bixa Media | Online Reputation

Our last blog post detailed the first two steps when trying to manage your company’s online reputation and put in place an online review system. This post will be covering the final two steps: 1) respond to reviews and 2) seek out additional reviews. Respond to...
The First Two Steps in Managing Your Online Reputation

The First Two Steps in Managing Your Online Reputation

by Bixa Media | Online Reputation

Many companies are hesitant to put in place an online review system due to the fear of a bad review. However, the reality is that customers are going to review your business online whether or not you want them to. Plus, online reviews are a great way to get new...
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