by Karen Duggan | Online Reputation, Social Media Marketing
Social media has given everyone a lot of leverage and a big microphone. With consumers choosing social media as the platform for voicing opinions, logging complaints and demanding responses, businesses have more reason than ever to pay attention to their social media...
by Karen Duggan | Online Reputation, Strategy
Rule #1: The customer is always right. Rule #2: If the customer is ever wrong, re-read Rule #1 Are you prepared to put your customers on the winning side of every encounter – no matter what the argument you hear in your head? You have to. It can be THE most...
by Karen Duggan | Online Reputation, Social Media Marketing, Strategy
For small businesses, establishing sincere one-on-one relationships with customers is the difference between being in business and not. If you’re like many other business owners you struggle with how to create sincerity while you both know the purpose of your...