by Karen Duggan | Online Reputation, Social Media Marketing
Social media has given everyone a lot of leverage and a big microphone. With consumers choosing social media as the platform for voicing opinions, logging complaints and demanding responses, businesses have more reason than ever to pay attention to their social media...
by Julia White | Social Media Marketing
ADS THROUGH THE AGES Advertisements have played an integral role in shaping history throughout the world. Companies and advertisers have used thoughtfully targeted ads to bring consumers closer to brands. It is no surprise that with the changing behaviors and patterns...
by Julia White | Social Media Marketing
With recent viral videos like “#Hashtag with Jimmy Fallon & Justin Timberlake”, the hashtag is beginning to get a bad rep. Is it all fun and games, or is there value in the hashtag? The hashtag was born as a means to gather and label messages as belonging to a...
by Lauren Davis | Social Media Marketing, Tech Tools
You’ve likely heard the value of using social media to market your business, but what about using social media tools to improve how you work? Many managers are concerned their employees are wasting company time using social networks for personal use; however, they can...
by Lauren Davis | Content Development, Social Media Marketing
If you already feel overwhelmed by advertising across the web, you’re not going to like the latest update Facebook has in store. However, if your business currently advertises on the popular social network, Facebook’s new feature may have a dramatic impact on your...
